Data Aggregation is Unavoidable! (And Other Big Data Lies)
Data has outgrown the legacy technologies we’ve developed to collect, manage, and act on it to create value. What was once a couple of gigabytes of data that could be batch ETL’d into a data warehouse and analyzed for insight, has exploded into petabytes of data. The complex infrastructures attempting to support the scale, often through costly, inefficient preprocessing and pre-aggregation strategies aren’t enough to remain competitive.
Join our webinar to learn a new way to think about your data. Hear real life success stories of organizations that can collapse data schemas on ingest, negating the need for pre-aggregation and enabling true real-time analytics, wherever data may be.
- Pre-aggregation strategies are workarounds to deal with data infrastructure problems
- Pre-aggregating data often creates performance problems and masks important insights
- Eliminating the need for pre-aggregation enables true real-time at scale for analytics, predictions, and more
Erica Fowler, PhD
Senior Product Marketing Manager
Erica is a strategy and analytics professional with 12 years of experience designing, implementing, and read more…